Strategies for building wealth

 In many ways, owning a business is a metaphor for life; it’s a balancing act that requires resilience and skill in order to stay afloat. If you’ve been in business for long enough, however, it’s likely you’re beginning to wonder if simply making a profit is a worthy enough goal. Rather than subsistence, you’re likely craving abundance and the sense of security it provides. You might realize that building wealth is key to creating prosperity. But many people struggle with how to build wealth due to misconceptions about the nature and process of wealth-building. The good news is that with the right mindset and effective strategies in place, you can master ways to build wealth, elevating your business – and your life – to the next level.

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Building wealth is about more than just money

The first step in understanding how to build wealth is realizing that abundance is about far more than just money. Tony Robbins makes a distinction between monetary wealth and true wealth. While the former secures your purchasing power, only the latter can secure genuine, lasting happiness. The difference is simple: Instead of purchasing happiness, money itself is merely a vehicle to carry you to financial freedom. Then, with financial freedom in place, you become able to pursue your dreams and find lasting fulfillment. When you view wealth as a way to live an extraordinary life, you can eliminate any limiting beliefs about money that are subconsciously sabotaging your wealth-building strategies. Keeping this distinction between money and true wealth in mind will prepare you for the second step in building wealth: focusing on finances as they relate to your values.

How to build wealth and keep it

The second step in building wealth is cementing an unshakeable mindset that recognizes your finances as a tool for pursuing what matters most to you. By building your deepest values into your approach to creating wealth, you align your financial decisions with your passions. To discover your deepest values, ask yourself: What do I want most out of life? What is missing in my life? What are my biggest fears? What do I feel is impossible? What do I want for the people I love? Once you get in touch with your value system, you can align your spending priorities accordingly and get on the right path to building wealth, which includes building high-income skills. Incorporate these priorities into a feasible budget for living below your means and track your spending to hold yourself accountable. Once you’ve developed a baseline of financial freedom, you must “put your wealth to work” by investing it wisely.


Don’t trade time for money

time for money

The biggest difference between time and money is that you can always make more money – but you cannot create more time. When focusing on building wealth, too many people make the mistake of thinking that working more is the key to earning more. Unfortunately, when your wealth-building strategies are tied to work you must perform, you never really get to enjoy the wealth you build, which can lead to getting overly stressed. Instead of trading time for money, focus on developing wealth-building strategies that involve passive income. Passive income comes from starting a business or creating a team that earns you money even when you’re not working. It can also be the product of smart investing.

Focus on investing

While developing a budget, saving money and making a good income are all important, true wealth-building strategies need the power of investing behind them. A good investment strategy involves diversifying your portfolio, developing wealth-building strategies to minimize taxes, finding investments that match your level of risk tolerance and understanding the value of time and real returns. There is plenty of information out there about investing tips and strategies and those who are smart about building wealth are constantly looking for new ways to educate themselves on the process. Learning how to invest wisely when figuring out how to build wealth is a necessity if you want to take your earnings to the next level.


Overcoming emotional spending to retain your wealth

A critical component of building wealth that stands the test of time is keeping the wealth you accrue. Like growing wealth, keeping wealth requires making mindful decisions about how you invest and spend your money. Instead of letting emotional (unmindful) spending derail your finances, you must learn to control your emotions. As you develop emotional mastery, you’ll find that, by becoming aware of how your feelings are influencing your financial choices, you gain the ability to make deliberate spending choices. In turn, as you tap into your inner creativity while sticking to your financial strategy, you’ll become confident in your ability to manage your finances and easily find ways to build wealth. The resultant cycle creates upward momentum – in learning how to build wealth effectively, you increase your self-efficacy, which in turn allows you to build more wealth.  

Learning how to grow wealth requires self-discovery

Tony Robbins’ philosophy on financial freedom centers on self-discovery and personal growth as linchpins for building wealth. Self-discovery is so pivotal to responsible money management that research studies have investigated the relationship. A study of more than 600 millionaires found that millionaires invest more time in personal-growth activities like reading and exercising than do non-millionaires. Millionaires also manage time wisely, likely recognizing time as a limited resource that must be utilized strategically if they want to achieve their goals of building wealth. The study concluded that, with millionaires as the ultimate example of how to build wealth, a person’s ability to develop prosperity hinges on their ability to engage in self-discovery.

 What does self-discovery mean for you when it comes to wealth-building strategies? It starts with examining your beliefs about money and wealth and identifying what is holding you back or contributing to bad financial habits. You can then go on to explore any gaps in your knowledge or education that are limiting you on your path to building wealth. Do you need to learn more about how to invest wisely? Do you require an advanced degree or additional training to excel at your job and fund your wealth-building strategies? Identifying where you can improve and being honest about when you need help from an expert such as a financial planner or business coach is one of the best ways to build wealth.

dollar bills

Growing wealth: Strategies to jump-start your process

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The process of self-discovery in learning how to build wealth doesn’t need to be complicated. Instead, discovering your true self is really just a matter of bringing awareness to your actions, behaviors and underlying beliefs. Take, for example, actor Russell Brand who famously overcame addictive behavior by cultivating discipline and awareness into his life.

In learning to recognize negative patterns, you too can take the first step in breaking free from unhelpful behaviors that are holding you back from building wealth in your life. To jump-start your own process of self-discovery, incorporate mindfulness meditation into your daily routine. Tony Robbins completes a 10-minute priming exercise every morning to channel his energy and focus for the day. By bringing your body and mind into alignment via focusing your breath and attention, you become able to master your emotions and gain deeper insight into your values and motivations. Mindfulness meditation is a simple yet effective strategy for learning how to grow wealth.

When you understand the connection between building wealth and the life of your dreams, you can identify what’s holding you back and put in place wealth-building strategies that will take your money – and your life – to the next level.

Want to learn more about developing financial freedom as your first step to building wealth? Get all the details in Tony Robbins’ bestselling book, Unshakeable: Your Financial Freedom Playbook.

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